Joel Wipperfurth talks about the challenges of compatibility and collaboration in ag technology, and some of the key findings that the the company’s Answer Plot program is delivering for farmer customers.

As I sit here and ponder just what it was that we all experienced last week, off the top of mind I'd say InfoAg 2017 seemed vastly different from the previous iteration — perhaps a bit subdued, or less...

In a recent survey of service providers conducted by PrecisionAg® Professional magazine, more than seven in 10 indicated that variable rate nutrient application, traditional grid sampling, and seed recommendations combined generate the most value for grower-customers. With this in mind,...

Next month's PrecisionAg® Professional Innovation Series tackles the key challenges, pain points and opportunities that service providers experience as they work to build their precision programs and deliver value to grower-customers. I've enjoyed the challenge of assembling a strong...