Analytics
March 27, 2018
Gorham
If only software from precision agriculture companies was more like Facebook or Google, no one in North America would be talking about how reluctant farmers are to use it.
Sid Gorham, chief executive and co-founder of...
Connectivity
July 28, 2017
As I sit here and ponder just what it was that we all experienced last week, off the top of mind I'd say InfoAg 2017 seemed vastly different from the previous iteration — perhaps a bit subdued, or less...
Data Management
July 26, 2017
John Deere and Granular announced today a product development and co-marketing agreement that gives John Deere customers more tools to measure and improve their financial performance.
Under the terms of the agreement, the two companies will work to further integrate...
Data Management
May 30, 2016
Agustina Sacerdote, Granular Director of Marketing and friend to PrecisionAg.com, tipped us off this week that the Bay Area-based ag tech outfit will officially be launching a national digital plat map service this week via its http://www.acrevalue.com website.
According to...
Data Management
March 24, 2016
Conversations around intellectual property (IP) on the farm has historically centered on the use and licensing of genetic traits and the companies that own them, writes Granular Co-Founder Mike Preiner in his latest blog post for the San Francisco-based...
Data Management
March 9, 2016
Growing weed resistance, a need to reduce seed costs, and the increasing demand for non-GMO crops from consumer markets are making non-GMO crops a serious consideration for many farmers, writes Granular's Mike Preiner.
Given that profitability can vary quite significantly...
Data Management
November 11, 2015
Silicon Valley-based startup Granular has expanded its operations to the Midwest, opening a regional headquarters in the University of Illinois Research Park in Champaign, IL.
This new location will fuel the growth of Granular’s customer success, data science and engineering...
Data Management
October 27, 2015
Granular has announced the launch of the new version of its farmland analysis site, AcreValue. This latest release includes a significantly expanded geographic coverage area and several new management and analytical features.
AcreValue is a free site used by farmers,...
Data Management
October 21, 2015
PRECISION TECHNOLOGY seems to evolve at the speed of an Olympic sprinter these days (Usain Bolt is still REALLY fast, in case anyone forgot). It seems like every other day we get word of a hot new startup out...
Data Management
July 22, 2015
Granular announced the close of its Series B financing today. Tao Capital Partners led the round and was joined by Emory Investment Management, Fall Line Capital, and H. Barton Asset Management. Granular’s previous investors, Andreessen Horowitz, Google Ventures, and...
Market Watch
June 3, 2015
Granular CEO Sid Gorham
An 18-month old San Francisco-based software startup is eager to revolutionize the way growers look at their day-to-day operations.
Aggregating loads of data from what it claims are the top 500 to 1000...