Retailers: Strong Gains In GPS

In October, sister publication CropLife magazine completed its sixth E-Survey, a study of agricultural retailers and their use of computers, technology, the Internet, and precision agriculture. What was found was a significant uptick in the adoption and use of GPS year over year

More than 8 in 10 respondents now use GPS for something in their operations, up from 75% a year ago. And of those respondents using GPS, a significant number traded in their lightbars for GPS steering. The number of respondents who use GPS that now own an automatic GPS steering system climbed to nearly 90% in this survey, while the number of GPS users that still us a lightbar fell from just over 90% to less than 70%.

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Use of GPS for other applications increased, including soil/electrical conductivity (14.7% to 35.6%), and logistics (6.8% to 12%). Additional results from the E-Survey will be presented in future e-mails.

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