Syngenta Makes Data Play, Acquires Ag Connections

After a 14-year relationship, Syngenta is making Ag Connections a wholly-owned subsidiary to accelerate growth of digital solutions and enhance whole-farm management.

Ag Connections provides farm management software solutions and works extensively with Syngenta on its AgriEdge Excelsior program, which integrates products, services, risk management and technology for growers.

The collaboration between Syngenta and Ag Connections remains focused on providing growers better tools within their farming operations to empower confident decision-making. This stronger link will enable more agility and speed in decision-making, and direct access to resources needed to scale up and meet grower needs.

“The past 14 years speak for themselves in terms of the level of commitment both Syngenta and Ag Connections have to meeting growers’ needs and providing them with tools for success,” said Dan Burdett, head of customer marketing at Syngenta. “We have a 96% grower retention rate with AgriEdge Excelsior. Now we are in an even better position to strengthen our digital agriculture offerings and serve more growers’ needs in an increasingly complex and competitive area of agriculture.”

While the acquisition allows for fully using the breadth of the Syngenta portfolio to meet the whole-farm needs of growers, it also brings both organizations closer together and enables accelerated innovation. It is business as usual for employees and customers. Ag Connections’ operations will continue in Kentucky, and there is no job loss as a result of this transaction. Ag Connections’ employees and systems remain separate from Syngenta. Most importantly, both the Ag Connections Privacy Pledge and the Syngenta Privacy Pledge remain intact, ensuring growers must authorize use of their data.

Pete Clark, co-owner and president of Ag Connections, said becoming a separate subsidiary of Syngenta simply means more support for driving the growth and innovation required to deliver on grower needs. “Ag Connections has built its reputation around protecting grower data,” Clark said. “We know Syngenta shares that principle and the policies we follow to be certain growers maintain control of their data. Our priority is to ensure growers have the information they need to make the best decisions possible for their farms.”

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