Raven Adds Logistics to Slingshot Platform with Razor Tracking Partnership

Razor Tracking, the most-advanced fleet logistics and operations management software, has partnered with Raven Industries, an agriculture retailer and enterprise farming operations platform, to expand its logistics offering by providing fleet and asset tracking capabilities inside of the Slingshot platform. As a result of the new partnership, Slingshot and Razor Tracking will be combined in Slingshot Fleet Tracking, a new, integrated logistics component of Raven’s Slingshot platform. This system allows users to seamlessly and wirelessly connect their office to the field and back again by helping ag retailers and growers better manage key performance indicators like work, idle and transit times all in real-time, as well as creating more visibility, control and accuracy of all functions across the entire operation, regardless of the size of fleet or number of locations.

“This agreement enables Raven to quickly expand unmatched value to our growing ag retailer and grower customer base,” said Paul Welbig, Director of Slingshot Services + Logistics for Raven Applied Technology. “From machine performance, to diagnostics, and now expanded tracking of both in-field and operation support assets, users can expect proven and robust technology delivered through the integrated Slingshot Fleet Tracking solution. This delivers on our focus to offer efficiency-driving solutions that help reduce variability and increase profitability for our customers.”

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“Our vision and Raven’s vision perfectly complement one another – create and integrate technology-driven solutions that help ag retailers and large farmers improve their efficiency and ultimately, their bottom line,” said Eric Mauch, President of Razor Tracking. “This is a great opportunity to partner with a well-known leader in the precision agriculture space to continue to provide the best possible services to both of our customers.”

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