New Precision Ag Coalition Hosts D.C. Forum

The Coalition for the Advancement of Precision Agriculture (CAPA) hosted its inaugural Precision Ag Forum, Sept. 18, in Washington, D.C. The Agricultural Retailers Association, along with CropLife America, the Association of Equipment Manufacturers and other organizations with a stake in precision agriculture organized the event to educate and inform legislators, regulatory agencies and Capitol Hill staff about precision technology and its application on the farm.

“Precision agriculture has made incredible strides in the last seven to eight years,” said Paul Schrimpf, executive editor with Meister Media Worldwide and director of the Precision Ag Institute. “These advances go beyond equipment and application to agronomy, sustainability and conservation.”

The well-attended event included a panel discussion, moderated by Schrimpf, featuring growers and leaders in agricultural equipment, crop inputs and conservation. Panelists discussed their perspectives on trends in precision agriculture, big data, variable rate technology, guidance systems and soil testing and conservation.

“This forum serves as an opportunity to gather key stakeholders, share knowledge and foster a better understanding precision agriculture’s benefits,” said Daren Coppock, president and CEO of ARA and co-chair of the new coalition.

The panel included Justin Stoneman, a row crop and vegetable farmer from central Michigan; Betsy Hickman, Communications and Membership Director, Field to Market: the Alliance for Sustainable Agriculture; Ryan Kuster, Precision Agriculture Specialist, Ag Enterprise Supply; Karen Scanlon, Executive Director, Conservation Technology Information Center; Paul Welbig, General Manager, Raven Industries; Dave Gebhardt, Director of Data and Technology, WinField; and Leif Mangusson, president, CLAAS of America.

Mangusson was bullish on the outlook for precision agriculture. He predicts farming will be about managing and understanding data, as well as producing food.

“Future productivity gains will come from the application of precision ag and understanding of big data,” Magnusson said. “Whether in the field or at your desk, utilizing big data allows us to be better producers.”

Farm data will be used in a variety of ways to influence the farmer’s decision-making process. According to Magnusson, data collected from soil sampling, yield results, weather patterns, seed selection, equipment utilization and more will impact, not just agronomic decisions, but could play into crop insurance coverage and financing rates.

“This is what farming is going to be in the future,” he added.

Schrimpf put it into perspective for the audience: “At its root, precision agriculture is about giving growers the maximum number of tools to do their job,” he said. “Farmers want to farm, and these tools help them do that.”

Stoneman discussed how his 3,200-acre farm operates using precision techniques. Stoneman Farms in Breckenridge, MI, is divided into several management zones. Soil type, available nutrients and other factors determine what crops and hybrids are planted, as well as what crop protection products and fertilizers are needed in each zone. Following harvest, yields are compared against planting and management strategies within each zone. Stoneman spends his winters analyzing the data.

“We optimize each management zone,” he said. “Yield is reviewed against data from planting and our planning process. We found some areas where we were not putting out enough seed and fertilizer for the soil type to maximize yield.”

Many crop consultants and agricultural retailers have identified opportunities to build the knowledge, skills and technology to help customers interpret the massive amount of data collected and recommend precision methods.

“With the equipment and technology available today, we can treat a customer’s productive areas in a more prescriptive manner,” said Ag Enterprise Supply’s Kuster. “It allows us to run at a more efficient rate.”

Cooperation has been essential to the advancement of precision agriculture, according to Schrimpf. “It wasn’t long ago when we couldn’t get you all (equipment manufacturers and suppliers) in the same room.”

The market has matured and manufacturers are collaborating on new technology and platforms, said Raven Industries’ Welbig. “We (equipment manufacturers and suppliers) work together on many different levels. Precision ag is more mainstream and easier to use because of it.”

Following the panel discussion and remarks from Rep. Adrian Smith (R-Neb.), chairman of the Modern Ag Caucus, attendees visited with exhibitors. AGCO, CLAAS, John Deere, Kinze, Raven Industries and WinField had staff, displays and additional information on hand to share with legislative staff and others in attendance.

Following this kick-off event, the coalition will continue to work to increase awareness of productivity improvements and sustainability enhancements achievable through precision agriculture practices and technologies such as variable rate technology, guidance systems, and soil testing and monitoring. The coalition will work to communicate the benefits surrounding these technologies to Capitol Hill and other key policymakers.

“Precision agriculture technologies can play a major role in helping growers further their sustainability efforts through increasingly efficient use of inputs and resources,” noted Coppock. “Through a unified voice with CAPA, this coalition can help communicate those benefits to regulators and legislators.”

Topics:

Leave a Reply

Your email address will not be published. Required fields are marked *

Data Stories
BusinessADAPT Conversion Toolkit Making In Roads With Equipment Manufacturers
September 22, 2016
A leading group of equipment manufacturers will soon release products that greatly enhance a grower’s ability to manage data across Read More
Farmers Edge Truck
DataFarmers Edge Awarded $6.1M Investment From Sustainable Development Technology Canada
September 21, 2016
Farmers Edge, a global leader in precision agriculture and independent data management solutions, has announced that it will receive $6,107,563 Read More
BusinessOPINION: Climate Corp. is the Jewel in Bayer’s Monsanto Deal Crown
September 15, 2016
PERSPECTIVE: Over the next few days and weeks in the ag media space the major players will examine this latest Read More
SDWG Bret Weisenburger
BusinessMZB Technologies, Climate FieldView Announce Data Integration for 2017 Season
September 6, 2016
MZB Technologies announces a data connectivity agreement with The Climate Corporation, a subsidiary of Monsanto Co., providing increased precision agriculture Read More
Trending Articles
Mitchell Technical Institute students with drone
IntegratorsMTI Precision Ag Students Use Drone Technology
September 19, 2016
After weeks of sitting in the classroom, several Mitchell Technical Institute students were able to spend a few hours outside Read More
Robotics AGCO Fendt Guide Connect
Market ImpactReport: Ag Robots And Drones May Be A $10 Billion Market By 2022
September 7, 2016
Robots and drones have begun to quietly transform many aspects of agriculture. In fact, the IDTechEx Research report on Agricultural Read More
SDWG Bret Weisenburger
BusinessMZB Technologies, Climate FieldView Announce Data Integration for 2017 Season
September 6, 2016
MZB Technologies announces a data connectivity agreement with The Climate Corporation, a subsidiary of Monsanto Co., providing increased precision agriculture Read More
Deere R4023 cab
BusinessReport: Smart Agriculture Market Worth $19 Billion By 2021
September 6, 2016
Research and Markets has announced the addition of the “Smart Agriculture Market – With Forecast (2016-2021)” report to their offering. Read More
SDWG Bret Weisenburger
IntegratorsThe Top 10 People In Precision Agriculture
August 15, 2016
Precision agriculture — with all its wacky technologies and advanced algorithms and such — remains a people business. So, without Read More
Ag Drone
Technology10 Bold Predictions For Precision Agriculture
August 11, 2016
The future of technology in agriculture has never looked brighter, or more confusing than it does in 2016. We at Read More
Latest News
BusinessADAPT Conversion Toolkit Making In Roads With Equipment…
September 22, 2016
A leading group of equipment manufacturers will soon release products that greatly enhance a grower’s ability to manage data across Read More
Business2016 Farm Science Review: Talkin’ New Products, Educati…
September 21, 2016
The Ohio State University’s Farm Science Review has become an annual rite of fall for Buckeye State growers, retailers and Read More
Farmers Edge Truck
DataFarmers Edge Awarded $6.1M Investment From Sustainable …
September 21, 2016
Farmers Edge, a global leader in precision agriculture and independent data management solutions, has announced that it will receive $6,107,563 Read More
BusinessGMO Aphids to Battle Weeds? It’s Not as Far Fetch…
September 21, 2016
No, I am not talking about optimizing aphids for a global agricultural armageddon. That would be silly. I’m talking about Read More
Young Corn Field
Best PracticesNitrogen: The Key to Reducing Greenhouse Gas Emissions
September 20, 2016
Precision ag can play a key role in reducing agriculture’s impact on greenhouse gases by limiting the nitrogen rate. Read More
W. Wade Robey, Raven
Industry NewsRaven Adds New Director Of Engineering
September 19, 2016
W. Wade Robey, Ph.D., joined Raven Applied Technology in August 2016 as Director of Engineering. In this role, he leads Read More
Mitchell Technical Institute students with drone
IntegratorsMTI Precision Ag Students Use Drone Technology
September 19, 2016
After weeks of sitting in the classroom, several Mitchell Technical Institute students were able to spend a few hours outside Read More
BusinessOPINION: Climate Corp. is the Jewel in Bayer’s Monsanto…
September 15, 2016
PERSPECTIVE: Over the next few days and weeks in the ag media space the major players will examine this latest Read More
Sugarcane India
Market ImpactPlantations International Brings Precision Farming Tech…
September 14, 2016
Hong Kong-based plantation and farm management company Plantations International has announced it is moving its contact centre from the Indian Read More
Corn close up
Start-UpsLewis & Clark Ventures Raises $20 Million For Agric…
September 13, 2016
Lewis & Clark Ventures, a venture capital firm focused on Series A and B stage investments, has announced $20 million Read More
BusinessSentera Joins Forces With Another Drone Distributor
September 13, 2016
Sentera has signed an exclusive distribution agreement with Dynamic UAV Solutions North America, LLC, a new distributor in the commercial Read More
New Zealand agriculture
Market ImpactPrecision Ag Technology Helping New Zealand Agriculture…
September 12, 2016
New Zealand has an enormous opportunity to use technology as a means to support the economic growth of its agri Read More
Robotics AGCO Fendt Guide Connect
Market ImpactReport: Ag Robots And Drones May Be A $10 Billion Marke…
September 7, 2016
Robots and drones have begun to quietly transform many aspects of agriculture. In fact, the IDTechEx Research report on Agricultural Read More
EventsPrecisionAg Vision Conference: Find Your Future in Phoe…
September 7, 2016
As the summer winds down and harvest begins in earnest, the time for immersing ourselves in future planning is getting Read More
SDWG Bret Weisenburger
BusinessMZB Technologies, Climate FieldView Announce Data Integ…
September 6, 2016
MZB Technologies announces a data connectivity agreement with The Climate Corporation, a subsidiary of Monsanto Co., providing increased precision agriculture Read More
DigiFarm
Start-UpsDigiFarm Puts The Precision In Precision Agriculture
September 6, 2016
While the general public adjusts to the idea of self-driving cars, in the agricultural world it’s old hat, writes Joe Read More
Craige Mackenzie
GrowersAgribusiness: Efficiency Through Precision Farming
September 6, 2016
Craige MacKenzie travelled recently to St Louis, MO, to receive the award of Precision Agriculture Farmer of the Year from Read More
RainWise AgroMET IP-100 Internet Package
DataRainWise Spotlights Importance Of Agricultural Weather …
September 6, 2016
RainWise, Inc. believes monitoring weather data can assist farmers in making smarter decisions on the farm, especially with planting, harvesting, Read More