Data management and precision solutions provider Farmers Edge, announced the backing of new investment partner Mitsui & Co., Ltd.
Wade Barnes, founder and CEO of Farmers Edge, called Mitsui is a “premiere technology company with a strong understanding of agriculture and global connectivity. With their support, we are maximizing our ability to disrupt agriculture worldwide into a more productive, progressive and sustainable model.”
Barnes launched Farmers Edge in 2005 and has grown the business aggressively, and was recognized as one of the Top 20 Fastest Growing Companies in Canada. The company offers a variety of precision solutions designed to optimize crop inputs, resulting in higher yields, better quality and less environmental impact. This package includes variable rate technology, field-centric weather monitoring, high-resolution satellite imagery, in-field telematics and “boots on the ground” scouting services.
Mitsui joins Farmers Edge investor Kleiner Perkins, announced in early November 2014.