Data Coalition, Growers Join To Launch National Ag Data Cooperative

A cooperative of growers and an agricultural data nonprofit have agreed to combine their technology platforms and create a vital resource for data-driven agriculture — a neutral, secure and private data storage repository controlled by growers. The combined platforms will be known as AgXchange and will be an independent data repository commercially available through the Growers Ag Data Cooperative (GADC) where producers can control, store, view and share their farm data assets.

The effort resulted from dialogues between Grower Information Services Cooperative (GiSC), a grower-formed data warehouse and sharing cooperative, and Agricultural Data Coalition (ADC), a nonprofit corporation formed by 14 founding members, including universities, industry organizations, agricultural groups and companies. The two organizations have been in communication since the ADC announced its mission to help farmers better control and manage their electronic data and facilitate noncommercial research. Realizing their common vision and missions based on grower-controlled data, GiSC and ADC have agreed to combine their efforts and create more synergy between the two organizations and their members. GiSC will rebrand and become Growers Agricultural Data Cooperative, and the two organizations will work closely to provide producers, universities and others a platform to securely store, control and, if they choose, share their data.

“After meeting with each other, we realized we were working toward the same end goal, though from slightly different approaches. It was quickly clear that combining efforts would provide substantial benefits and move us all toward the objective of a grower-controlled, independent data storage repository,” said ADC President Ben Craker.

AgXchange is a platform developed through the collaboration of GiSC and ADC. GiSC has a working data storage and visualization platform. ADC developed a data storage and sharing pilot repository, featuring data connections to several precision farming data platforms. The two entities will integrate their complementary platforms to improve functionality and value, improve grower control over their data and allow growers to share their data with universities and other researchers, in addition to other service providers, if the growers choose to do so.

“The central idea was to use the capabilities and resources of the diverse members of the ADC to establish a centralized, dynamic, but completely neutral, resource,” Craker said. “Any time a grower who has an AgXchange account wants to share their data with a service provider, researcher or other business interest, they will be able to grant permission if they so choose.”

“GiSC, now recognized as GADC, will fill a need many growers may not have recognized yet — neutral and secure data storage,” said Billy Tiller, the founder of GiSC. He explained that many growers do not currently maximize the opportunities to use their data, while others may use third-party services to do it for them but often unknowingly grant perpetual rights to use their information to the service providers.

“Growers not only need to be able to maximize the use of their data through capturing and sharing data, but they also need to be able to control the use of that data generated on their operations. When a grower gains complete control of his/her data, the grower will then be able to maintain complete control of his/her operation from the present to the future,” said Jason Ward, CEO of GiSC.

Farm Bureau View

The American Farm Bureau Federation (AFBF) was a key supporter of the development of an independent, farmer-directed data cooperative. A 2014 AFBF survey showed that 64% of respondents were skeptical or fearful about the misuse of their proprietary data by third parties. In the survey, Farmers indicated that they wanted greater transparency as well as more ways to deal with issues such as personal control of their own data; data security; data portability; data storage and availability; and data privacy.

The merger of efforts by the Ag Data Coalition and the Grower Information Services Cooperative will provide the opportunity for the power of big data in agriculture to be firmly in the hands of America farmers, said Zippy Duvall, president of AFBF. “These kinds of revolutionary changes in agriculture are rare and this merger provides farmers the kind of certainty and security they have been seeking when it comes to agronomic data management,” says Duvall. “Almost four years ago, our members requested we become far more involved in the precision ag/big data issue. They were adamant about the benefits of the use of precision agriculture and data on their farms and ranches. Virtually all of them highlighted the benefits of more and better information for better business decisions, increasing crop yields, increasing operational efficiency and lowering input costs.”

AFBF is one of a number of supporting organizations of ADC, which officially launched last year after extensive planning and coordination. Other members include AGCO, Agri-AFC, Auburn University, CNH Industrial, Crop IMS, Ice Miller LLP, Iowa AgState, The Ohio State University, Purdue University, Mississippi State University, University of Nebraska-Lincoln, Raven Industries and Topcon Positioning Group.

Grower Information Services Cooperative, GiSC, is the only grower-owned data cooperative in the United States. GiSC is made up of growers across all geographies, commodities and demographics. The coop, and the data that resides within the organization, is governed by a board of directors composed of the growers’ peers. GiSC works to protect growers’ data rights as well as provide a secure place to warehouse and share growers’ data.

Growers interested in learning more about data collection should visit www.GiSC.coop, and organizations interested in joining ADC’s efforts, should visit www.AgDataCoalition.org.

Leave a Reply

Data Management Stories
Ohio State
Data ManagementRecap: The Ohio State University Explores Ag Tech ROI at Soybean Workshop
October 19, 2017
How do soybean producers begin to extract value from the vast selection of digital tools available in agriculture today? At Read More
corn weather
Data ManagementSeasonal Weather Outlooks: High Risk Worth the Reward?
October 18, 2017
Often, when discussing weather service needs with a potential client, I am asked about the possibility of providing long-range weather Read More
Vector-and-Raster-image
Data ManagementUsing Vector Soil Data in a Raster World?
October 16, 2017
Why spend the time and resources to extract the NRCS ‘Soil SURvey GeOgraphic’ (SSURGO) soil polygons only to display the Read More
Young Corn Field
Data ManagementPurdue Online Tool to Help Farmers Make Precision Decisions, Keep Data Private
September 14, 2017
An innovative online tool developed by a Purdue University engineering professor will allow farmers to process data collected from their Read More
Trending Articles
Brazil-Soybean-field
AmericasIPNI Brazil: Precision Agriculture to Improve Nutrient Use Efficiency
October 16, 2017
As I mentioned in my last article, the IPNI Brazil Symposium on Precision Agriculture was held in early October in Read More
Decision Support SoftwareFarmers Edge, Service Provider Talk High-Frequency Imagery Deal
October 11, 2017
As the domestic ag tech market continues to mature and develop as we barrel into 2018, another intriguing partnership has Read More
Corn Field Sunset
Industry NewsEFC Systems’ FieldAlytics Now Available in Canada
September 29, 2017
According to an AgPR news release, FieldAlytics is now available in Canada through FieldAlytics Solutions Canada, Inc. This new company Read More
Decision Support SoftwareSciFi in Ag: Chatbot with your Plants?
September 26, 2017
(Article Notes: This monthly column takes some crazy sounding ideas and applies them to the field of Ag Tech. The Read More
deepfield-robotics-bonirob
Robotics/Labor SaversDeepfield Robotics to Showcase Precision Agriculture Technology at Agrilevante
September 22, 2017
Deepfield Robotics is preparing to showcase its robotics and automation technologies for the agriculture market at the Agrilevante event, in Read More
Farmer with iPad
Australia/New ZealandAgrian Expands into Australia
September 20, 2017
In line with a familiar growth trajectory, Agrian Inc. is moving into Australia with a physical support and sales presence Read More
Latest News
Robotic-Field-Scanner
Specialty CropsOpinion: Agriculture’s Big Data is Coming to You
October 20, 2017
If you think your world is changing at a dizzying pace, you ain’t seen nothin’ yet. That’s my takeaway from Read More
Ohio State
Data ManagementRecap: The Ohio State University Explores Ag Tech ROI a…
October 19, 2017
How do soybean producers begin to extract value from the vast selection of digital tools available in agriculture today? At Read More
Industry NewsAGCO, Climate Corp. Announce Digital Partnership
October 19, 2017
AGCO announced today a new digital partnership with The Climate Corp. that will provide AGCO customers the option to connect Read More
Industry NewsFieldReveal Inks Agreement with Texas Agronomy Outfit
October 19, 2017
FieldReveal has entered into an agreement with Ag Producers Cooperative of Dalhart, TX, to offer the full FieldReveal precision ag Read More
corn weather
Data ManagementSeasonal Weather Outlooks: High Risk Worth the Reward?
October 18, 2017
Often, when discussing weather service needs with a potential client, I am asked about the possibility of providing long-range weather Read More
Industry NewsAgDNA Announces Dealership Expansion
October 18, 2017
This week AgDNA surpassed their growth projections, announcing partnerships with eight new multi-store dealerships across the mid-west, mid-south and east Read More
Tomato-crop-India
AsiaIndia Maps 185 Districts Through Remote Sensing for Hor…
October 17, 2017
India’s Union Ministry of Agriculture has mapped 185 districts under a project using remote sensing technology to identify areas best Read More
Brazil-Soybean-field
AmericasIPNI Brazil: Precision Agriculture to Improve Nutrient …
October 16, 2017
As I mentioned in my last article, the IPNI Brazil Symposium on Precision Agriculture was held in early October in Read More
Vector-and-Raster-image
Data ManagementUsing Vector Soil Data in a Raster World?
October 16, 2017
Why spend the time and resources to extract the NRCS ‘Soil SURvey GeOgraphic’ (SSURGO) soil polygons only to display the Read More
Precision Irrigation
Precision Irrigation4 Important Ways Precision Technology Is Impacting Irri…
October 12, 2017
Water management is becoming an increasing concern in agriculture, whether that’s dealing with too much or too little water. This Read More
DronesDroneLife: Global Ag Drone Industry Potentially Worth $…
October 12, 2017
Via DroneLife.com’s Jason Reagan: According to an August study by Esticast Research & Consulting Market Research, the global commercial drone Read More
Decision Support SoftwareFarmers Edge, Service Provider Talk High-Frequency Imag…
October 11, 2017
As the domestic ag tech market continues to mature and develop as we barrel into 2018, another intriguing partnership has Read More
Planet Labs satellite imagery
Industry NewsFarmers Edge, Planet Labs Announce Multi-Year Exclusive…
October 11, 2017
Farmers Edge announced today a strategic partnership to bring Planet’s best-in-class global monitoring platform to the Farmers Edge precision agriculture Read More
John Deere Combine Harvester at Hagen Farms
Decision Support SoftwareAg and Rail Equipment Uptime Critical for Good Harvest
October 9, 2017
Across the American Heartland, growers have started harvesting their crops for what the USDA predicts will be a good yield Read More
Ag Drone
Industry NewsBotlink, SST Announce Integration
October 6, 2017
Botlink has announced a seamless flow of actionable aerial data into the agX Platform. This integration makes it quick and Read More
corn field
Industry NewsEFC Purchases AgSolver Assets, Establishes New Sustaina…
October 6, 2017
EFC Systems announced it has purchased the assets of AgSolver Inc. The move establishes a new Agronomic Planning and Sustainabilty Read More
Ag Retailer and Grower WinField United
Australia/New ZealandNew Technologies vs. Agronomic Knowledge in Precision A…
October 4, 2017
As the days are getting longer and the temperature is starting to rise, Australian broadacre growers are gearing up for Read More
Field Sky Beauty shot
Industry NewsClimate, West Central Distribution Join Forces on Phosp…
October 3, 2017
To help farmers improve productivity and return on their investment, West Central Distribution and The Climate Corporation have teamed up Read More