Weather Trends International launched www.wt360ag.com to help farmers become proactive vs. reactive with their 2015 and 2016 crop plans given the forthcoming impacts of the strongest El Niño in over 100 years.
For over 12 years, many of America’s most successful retailers, seasonal manufacturers and Wall Street companies (Target, AutoZone, Walgreens, Coca-Cola, Unilever, JP Morgan, VF Corporation and over one hundred others) have been using weathertrends360 to plan billion dollar business decisions on inventory, marketing and advertising a year-ahead. Now this technology is being made available to every farmer in the world for annual subscriptions under $300 a year.
Hundreds of farmers and larger seed producers have been testing the technology in the Agricultural space over the past couple of years with significantly better PROACTIVE and profitable decision-making on the business of farming. The web and mobile tools provide year-ahead temperature, rainfall, snowfall and growing degree day forecasts; shorter term forecasts are available for soil moisture, soil temperature, evapotranspiration, wind, humidity, UV and sunshine hours with both long and short term forecasts covering 6.4 million locations worldwide.
“Farmers don’t need more data they need simple, actionable and proven longer range year-ahead forecast information on what the weather is most likely to do week-by-week so they can plan a proactive strategy for the year ahead,” said Bill Kirk, CEO Weather Trends International. A year-ahead plan that helps answer the questions: Which seed variety will maximize yields? Is it a late or early planting season? When to apply more or less fertilizer? Will pollination occur during a major heat-wave? Is it a bad pest year or bad disease year? Is harvesting too wet? Will there be higher or lower prices?
“Our vision here at Weather Trends International is to help any farmer, anywhere in the world increase yields to feed the world while taking some of the weather headaches away…and El Niño will bring one big headache, and potentially a severe drought in 2016,” added Kirk.