Blue River Nets $10 Million Investment

Blue River Technology, a pioneer in the use of computer vision and robotics for agriculture, today announced it has raised $10 million in Series A-1 funding led by Data Collective Venture Capital. Eric Schmidt’s Innovation Endeavors joined the round as a new investor, and existing investor Khosla Ventures also participated. With this new funding, the company plans to further expand its engineering team and product offering.

Over the past three years, Blue River Technology has developed and successfully commercialized revolutionary robotic systems that unlock greater yield potential in agriculture.

Rather than the current approach of applying chemicals inefficiently across entire fields, Blue River is building a future in which “every plant counts” – where the needs of each plant are measured and inputs are applied precisely in the required dosage. Blue River’s first commercial application is used to identify and precisely eliminate unwanted plants in lettuce production. The company is also working to extend its innovative plant recognition systems and big data techniques for application with row crops like corn and soybeans, which can benefit from phenotyping for crop breeding as well as precise weed control.

“Blue River has taken huge strides towards reinventing food production in a world of growing populations and scarce resources,” said Jorge Heraud, co-founder and CEO of Blue River Technology. “With our new funding, we’re looking to hire passionate engineers and scientists to help us advance the boundaries of computer vision, machine learning, robotics and agriculture in order to solve real-world problems.”

“Blue River is taking a very innovative and practical approach to solving one of the world’s top problems – how to produce more food in a responsible way,” said Vinod Khosla, founder of Khosla Ventures. “I’m impressed by how quickly the company brought its first product to market and how successful it has been. This high-caliber Blue River team has assembled leading experts spanning both cutting-edge technology and agriculture, and I believe they are in a great position to lead the next generation of environmentally-friendly precision agriculture.”

“Blue River is leveraging three important trends: machine learning, data-driven agriculture and robotics,” said Matt Ocko, founding partner of Data Collective Venture Capital. “This approach has the potential to revolutionize how we produce food in the near future.”

Leave a Reply

Tools & Smart Equipment Stories
John-Deere-labs
Tools & Smart EquipmentHow John Deere’s New AI Lab Is Designing Farm Equipment for a More Sustainable Future
September 15, 2017
On a block in San Francisco’s SoMa district, near LinkedIn’s headquarters and dozens of startups, a 180-year-old company best-known for Read More
Diamondback moth
Tools & Smart EquipmentTechAccel Invests in Unique Sprayable RNAi Pesticide Technology
September 12, 2017
TechAccel, the Kansas City-based technology and venture development company, has announced it has awarded the first grant under its “Path Read More
LettuceBot
Tools & Smart EquipmentThe Tipping Point for Machine Learning in Agriculture
September 8, 2017
At the PrecisionAg Innovation Series earlier this year, retailers and growers both expressed the need to gather data and the Read More
Mark-Nowak.Clark-Township.Faribault-County.buffer-strip
Tools & Smart EquipmentLand O’Lakes SUSTAIN Offers New Precision Technology to Help Minnesota Farmers Protect Water Resources
August 31, 2017
The Minnesota Board of Water and Soil Resources has announced the approval of Ag BufferBuilder, a precision conservation planning tool Read More
Trending Articles
Farmer with iPad
Australia/New ZealandAgrian Expands into Australia
September 20, 2017
In line with a familiar growth trajectory, Agrian Inc. is moving into Australia with a physical support and sales presence Read More
John-Deere-labs
Tools & Smart EquipmentHow John Deere’s New AI Lab Is Designing Farm Equipment for a More Sustainable Future
September 15, 2017
On a block in San Francisco’s SoMa district, near LinkedIn’s headquarters and dozens of startups, a 180-year-old company best-known for Read More
BASF Maglis grower retailer tablet
Data ManagementWhat Will Happen to My Data? Understanding Your Rights in Precision Agriculture
September 12, 2017
The use of precision agriculture-based decision making to determine fertilizer rates and hybrid types and planting rates is becoming more Read More
Robotics/Labor SaversBlue River, Deere Deal Will Accelerate Farm Robot Innovation
September 11, 2017
No, Blue River Co-founder and CEO Jorge Heraud has not been deposed — Gaddafi-style — by big, bad corporate overlord Read More
Farming at Sunset
Business ManagementAgtech Issues: The Shiny Object Syndrome
September 6, 2017
Do you remember those cartoons where someone lures someone else by placing a piece of candy, small amount of money, Read More
AgQuip overview
Australia/New ZealandAgQuip 2017 Displays New Ag Technology in Australia
August 28, 2017
The annual AgQuip field days took place in Gunnedah, NSW on August 22-24. Being the largest agricultural field days in Read More
Latest News
Australian Harvest
Australia/New ZealandAustralia: Data Deal to Make Digital Information More A…
September 25, 2017
The announcement of a three-year collaboration between one of Australia’s most well-known agriculture technology providers, Precision Agriculture, and Federation University Read More
Mahindra-Photo-Money-Control
AsiaDrones for Soil Mapping? Mahindra Says Why Not
September 25, 2017
The Mumbai-based company is in talks with the Indian government seeking approval to make drones a part of farming methods, Read More
deepfield-robotics-bonirob
Robotics/Labor SaversDeepfield Robotics to Showcase Precision Agriculture Te…
September 22, 2017
Deepfield Robotics is preparing to showcase its robotics and automation technologies for the agriculture market at the Agrilevante event, in Read More
Kray Drone Application
DronesCrop Spraying Drone Manufacturer Kray Technologies Gets…
September 22, 2017
Chernovetskyi Investment Group (CIG) has reached an agreement on investment into Kray Technologies company, which manufactures Kray Protection industrial robotic Read More
Imagery/SensingPlanet Announces New Hi-Res Imagery Products
September 21, 2017
Since our acquisition of Terra Bella, and the SkySat constellation of seven satellites, we’ve been focused on making this high-resolution Read More
Systems ManagementBayer Dismisses Antitrust Concerns about Digital Farmin…
September 20, 2017
Bayer said it was unable to propose the sale of any digital farming assets to allay EU concerns about its Read More
Farmer with iPad
Australia/New ZealandAgrian Expands into Australia
September 20, 2017
In line with a familiar growth trajectory, Agrian Inc. is moving into Australia with a physical support and sales presence Read More
Robotics Specialty Crops
EventsPrecision in Specialty Crops Gains Momentum
September 20, 2017
When John Deere acquired Blue River Technologies (BRT) recently, BRT’s See & Spray technology received plenty of play. Yet many Read More
Decision Support SoftwareSyngenta Helps Lead Efforts for Farm Management Softwar…
September 19, 2017
Ag data from tractors, combines, planters, and other farm machinery present a huge opportunity for growers to manage their operations Read More
Petra-Andren-Cicada-Innovations
Australia/New ZealandGrowLab’s Rocket Fuel for AgTech in Australia
September 19, 2017
Despite its superpower status as a producer and exporter of agricultural goods and services, up until now Australia has had Read More
CropIn-Team-Photo-credit-BW-Disrupt
AsiaCropIn Aims to be a Global Leader in AgTech Sector
September 19, 2017
Krishna Kumar created AgTech startup, CropIn Technology in 2010, along with co-founders Kunal Prasad and Chittranjan Jena. The trio went Read More
China-Beidou-Navigation-Satellite-System
AsiaChina’s Navigation System Gets Powerful Chip to I…
September 18, 2017
A new powerful chip technology has been introduced in China’s national satellite navigation system to provide high-precision positioning, according to Read More
Tablet Grower
Industry NewsFieldReveal Names Hesse New CEO
September 18, 2017
Matt Hesse has been selected as the Chief Executive Officer of FieldReveal, a newly launched joint venture formed to deliver Read More
John-Deere-labs
Tools & Smart EquipmentHow John Deere’s New AI Lab Is Designing Farm Equipment…
September 15, 2017
On a block in San Francisco’s SoMa district, near LinkedIn’s headquarters and dozens of startups, a 180-year-old company best-known for Read More
Wheat sunrise
Australia/New ZealandSparkLabs Group Launches an Agricultural Tech Accelerat…
September 15, 2017
SparkLabs Group, which claims to be the largest startup accelerator group in Asia, is stepping into agricultural tech with a Read More
Sensors/IoTCollaboration Leverages Internet of Things, Sensors in …
September 15, 2017
The vision of having license-free community sensor networks for agricultural users has made a giant leap closer to reality. A Read More
Young Corn Field
Data ManagementPurdue Online Tool to Help Farmers Make Precision Decis…
September 14, 2017
An innovative online tool developed by a Purdue University engineering professor will allow farmers to process data collected from their Read More
forbes-agtech-summit
Precision IrrigationImproving Water Management: Can Silicon Valley Help?
September 13, 2017
I recently attended the Forbes AgTech Summit in Salinas, CA, where roughly 50 start-up companies originating from Silicon Valley and Read More