SDSU Prof to lead Profit-Focused Panel at Upcoming Innovation Series

Convening a day prior to this summer’s Farm Progress Show at the I Hotel in Champaign, IL (about an hour’s drive up I-72 from Decatur, IL), our PrecisionAg® Innovation Series speaking agenda has rounded out pretty nicely as we’re about two weeks out from the actual event (Aug. 28).

Many of us have been out on the road this summer visiting various ag tech companies, as well as attending shows like NFMS or InfoAg, and we’ve noticed that many of you currently filling that service provider role are focusing more and more of your efforts on perfecting the “business” of precision ag services this summer.

Or, basically, if I come out and make you a variable rate application map and shoot that bad boy over your Raven Slingshot into your JD R-Series sprayer (give me room people – talking shop here ;)), how the heck do I – the ag tech or local service provider – make a little scratch off that?

Guys are tired of giving this specialized expertise away for free, and I can’t really blame them there.

At our aforementioned Innovations Series meeting Nicholas Uilk, Ag Systems Technology Instructor, South Dakota State University, is set to lead a panel discussion at Innovation covering just that very pertinent topic.

Titled “Pillars of a Successful Precision Program” and featuring Clint Sires from AgPartners (Albert City, IA), Jason Leary with Crystal Valley Coop (Albert City, MN), Dan Lucas of AgriVision Equipment (Hamburg, IA), as well as Wheat Growers’ Brent Weisenberger (Aberdeen, SD), he plans to guide his fellow panelists as they hone in and share battle-tested expertise on five topical areas where they all believe any grower-facing precision ag program can find success:

  1. Research — specifically, according to Uilk, local research for local results. “Local data can eliminate the opportunity to dispute the results,” he shares.
  2. Data Analysis — here Uilk says it’s all about data the grower can take to the bank. “Part of the discussion will focus on the panel members who take information from growers and provide data back to the group of growers signed up to be a part of the program.”
  3. Getting Paid — variable rate mapping is not variable rate billing, Uilk states. “Agronomists and/or precision ag specialists are not necessarily accountants.”
  4. Logistics — This also ties in with the above part on getting paid. “Today coops have multiple vehicle spreading multiple blends, multiple spray mixes, and so on. You MUST have a strong logistical management system to ensure every field gets the correct application/prescription/etc.”
  5. Hiring/Keeping Good People — just as a properly executed back shoulder fade requires pinpoint timing and coordination between quarterback and receiver, the success of any precision program hinges on finding and keeping good employees around. “Success of any precision ag program is dependent upon the people running and executing the program (hmmm, sounds kind of like football, no?). Where do you find good people and how do you get them to your company?”

So, if that sounds like something that could help your business on the back end of 2017 (or more importantly, get off to a good start Q1 2018), we’re taking discounted registrations up until Monday, August 14 at www.precisionaginnovation.com.

Or, if walking up is more your style, we dig that too.

Leave a Reply

Events Stories
InfoAg ConferenceThe InfoAg Conference Offers Early Bird Registration Discount
May 24, 2018
Since 1995, The InfoAg Conference has been the premier event for discussion and advancement of precision agriculture. The event, organized Read More
PrecisionAg Professional Accelerator
EventsWhat’s Stopping You From Maximizing Your Precision Program?
May 16, 2018
Day 2 of the PrecisionAg® Professional Accelerator will challenge you to evaluate and improve your approach to customer value and Read More
Raven-screenshot
EventsRaven Focused on Retail Education with Top Gun Training Program, SDSU Investment, Sponsorship of Accelerator Event
May 16, 2018
It’s no secret that the demand for precision ag technology is growing. As the world population increases, so does the Read More
Ernie-Chappell-Screenshot
EventsEFC Systems Sponsorship Demonstrates Commitment to Continuing Education for Retail Dealerships
May 16, 2018
Enterprise software manufacturer EFC Systems, scholarship sponsor of the inaugural PrecisionAg® Professional Accelerator professional development conference this June in Brookings, Read More
Trending Articles
Ernie-Chappell-Screenshot
EventsEFC Systems Sponsorship Demonstrates Commitment to Continuing Education for Retail Dealerships
May 16, 2018
Enterprise software manufacturer EFC Systems, scholarship sponsor of the inaugural PrecisionAg® Professional Accelerator professional development conference this June in Brookings, Read More
Dr Brian Arnall Oklahoma State Paul Schrimpf
Excellence AwardsPrecisionAg Awards Of Excellence Nominations Accepted Through May 18
May 14, 2018
Nominate an outstanding individual for one of four PrecisionAg Awards of Excellence. Recipients will be honored at a special ceremony during the 2018 InfoAg Conference in July. Read More
EventsMeister Media Debuts Growing Innovations
May 10, 2018
As a service provider, you and your grower customers probably can agree on this much: While innovation abounds in agriculture, Read More
UCANR_booth_Food_IT_forum
EventsForum Calling All Innovators of Agriculture Technology
May 2, 2018
The challenges that come with feeding the world continue to grow. Luckily, so do advances in information technology that are Read More
Farm-Storm-Clouds-Photo-Eden-Hills
Data ManagementThe Precipitation Problem in Agriculture
April 17, 2018
Precipitation is arguably the most important agricultural weather parameter, yet it is the most difficult variable to precisely measure. For Read More
SDSU-drone
Business ManagementInside the Key Strategies For Selling Precision Ag Services
April 13, 2018
In its earliest manifestation, the motive for developing precision agriculture service was entirely pure. Agronomists knew that crops were responding Read More
Latest News
InfoAg ConferenceThe InfoAg Conference Offers Early Bird Registration Di…
May 24, 2018
Since 1995, The InfoAg Conference has been the premier event for discussion and advancement of precision agriculture. The event, organized Read More
CAMP3-team
Data ManagementHow AI, Data and Voice Analysis May Transform Farming —…
May 22, 2018
In 2015, an estimated $800 million worth of crops in Georgia — a number that amounted to about 13.8% of Read More
Farmer-tablet
Data ManagementWhen It Comes to Farm Data, How Good Is ‘Good Enough’?
May 21, 2018
Ron Farrell, a frequent sounding board for my wacky ideas and a source of ongoing encouragement to stay the course Read More
Imagery/SensingMavrx Acquires Israeli Imagery Provider
May 17, 2018
Taranis, an Israel-based provider of high-resolution agriculture aerial imagery and deep learning, today announced the acquisition of all Mavrx assets, one Read More
PrecisionAg Professional Accelerator
EventsWhat’s Stopping You From Maximizing Your Precision Prog…
May 16, 2018
Day 2 of the PrecisionAg® Professional Accelerator will challenge you to evaluate and improve your approach to customer value and Read More
Raven-screenshot
EventsRaven Focused on Retail Education with Top Gun Training…
May 16, 2018
It’s no secret that the demand for precision ag technology is growing. As the world population increases, so does the Read More
Ernie-Chappell-Screenshot
EventsEFC Systems Sponsorship Demonstrates Commitment to Cont…
May 16, 2018
Enterprise software manufacturer EFC Systems, scholarship sponsor of the inaugural PrecisionAg® Professional Accelerator professional development conference this June in Brookings, Read More
Industry NewsPinnacle Joins Crowded E-Commerce Segment With My Pinna…
May 16, 2018
Pinnacle announced today the launch of its new website along with a new interactive grower-customer portal, My Pinnacle. The No.6-ranked Read More
Veris Soil EC
Sensors/IoTUsing Electrical Conductivity (EC) Sensors in Precision…
May 16, 2018
The measurement of soil EC is widely used in agriculture. However, there is still confusion around the meaning of the Read More
Corn Field Sunset
Industry NewsRaven Announces DOT Joint Development Agreement
May 16, 2018
Raven Industries announced today it will be utilizing its precision agriculture technologies to power the autonomous farming solutions of the Read More
Field-Equipment
Sensors/IoTTop 6 Digital Transformation Trends in Agriculture
May 15, 2018
In recent years, technology in agriculture, also known as AgTech has rapidly changed the industry, writes Daniel Newman on Forbes.com. Read More
Data ManagementDigital Farming: Keep It Simple Analytics
May 15, 2018
In previous articles, I tried to lay out some logical components and processes that enable digital farming to get inside Read More
NOAA-Snow-Depth-Analysis-April-15
Data ManagementRebounding Spring for 2018 Planting: Cold April Weather…
May 14, 2018
This month, I am taking a break from discussing weather technology or opining on how to better apply weather and Read More
Dr Brian Arnall Oklahoma State Paul Schrimpf
Excellence AwardsPrecisionAg Awards Of Excellence Nominations Accepted T…
May 14, 2018
Nominate an outstanding individual for one of four PrecisionAg Awards of Excellence. Recipients will be honored at a special ceremony during the 2018 InfoAg Conference in July. Read More
Ag Retailer and Growers with tablet WinField United
Industry NewsCommoditAg Announces Enhanced E-Commerce Platform
May 11, 2018
CommoditAg launches CommoditAg LIVE, described as “an enhanced ecommerce platform providing more benefits to growers, and a superior customer experience”. According Read More
Industry NewsTrimble Adds Crop Health Imagery, Work Orders Features …
May 10, 2018
Trimble announced today that it has added Crop Health Imagery and Work Orders features to its Trimble Ag Software. The Read More
Parkland College Student Training
AmericasBushel Garners $7 Million Private Investment Round
May 10, 2018
Bushel today announced a $7 million private investment round to accelerate its patent-pending digital platform for the grain industry. The Read More
Steve-Pitstick
Data ManagementHow Industrial AI Can Maximize the Potential of Agricul…
May 10, 2018
I go to great lengths to speak with growers and meet with them in the field. For those of us Read More