Digital Farming
March 16, 2023
Jan Johnson
Johnson is managing director of Millennium Research, Inc., a leading proprietary market research firm specializing in agriculture and other outdoor industry.
Market Watch
March 2, 2023
Using the Cloud to Connect Farmers to Consumers Serves Opportunities to Both, With a Side of Efficiency
Cloud computing technology is moving agriculture beyond on-farm connectivity to data interoperability, from the farmgate all the way to the end consumer.
Digital Farming
January 23, 2020
VISION Conference: Tech Industry Amplifies Focus on Farmer Needs, Outcomes
High-level conference brings clarity to agtech's System of Systems to help bolster corporate partnerships and grower adoption.
Global Ag Tech Alliance – North America
March 24, 2017
9 Rules For Success As A Trusted Advisor
With support from the partner organizations of the PrecisionAg Institute, Millennium Research conducted a survey of 215 farmers from around the country to find out who they trusted with their agronomic data, and who helped them move their farm...
Market Watch
February 9, 2016
Survey Results: Growers More Interested In Boosting Yields Than Cost Cutting
Farmers are more than twice as likely to be motivated by how high they can get their yields than by lowering their cost of unit of production. That’s according to a recent survey Millennium Research completed for the Precision...
Global Ag Tech Alliance – North America
November 1, 2012
Precision Agriculture: Higher Profit, Lower Cost
New research commissioned by the PrecisionAg Institute confirms that precision farming tools cut input costs and improve management decisions.
Top Stories
Digital Farming
April 23, 2024
xFarm Technologies Forms Partnership With Greenfield Technologies and SpaceSense
Market Watch
April 23, 2024